Campaigns
A fragrance campaign is one picture shot two hundred times. The hair was combed back with a fine tooth so the lines would read at billboard size, then kept wet with a spray bottle between every frame. The comb lines are the campaign.
- Client
- Halden
- Season
- SS26
- Photography
- Mara Oyelaran
- Makeup
- Tomas Beck
- Usage
- Print and out of home
2
Profile, the rim light on the gel / The nape, wet 3
4
The temple, water beading / The wide crop for the six-sheet 5
6
Seated between takes / Head back, re-wet 7
8
The crown, the parting drawn once / The landscape crop 9
10 The comb going back through, hour nine